On the second semester of 2017, Colombia and Avianca have to get over 51 days of the longest pilots strike that a commercial airline around the world has faced. Avianca on the middle of cancelled and delayed flights, it stood with the challenge to serve and answer the doubts of clients on social media, …
We created the Avianca Futbol Room, a specialized place with expert strategist that formed a team created to generate the best content during the Rusia 2018 World Cup , facing 24/7 many obstacles on the event, our team got victorious generating all kind of communications on different types, making a full co…
Through the Dynamic videos (VOGON) the idea was trying to reinforce the message of "Only Rexona set free extra protection with every movement" answering the search of : Sports, music-dance, How to do's and Right Times, where makes clear that every action requires a movement, that is why Rexona exis…
We found a great data, something that no one had or at least they haven't take care; the heart of the fans pulse ´till 215% harder than the same players. Then connect with the heart of the fans was the priority, to finally understand the emotions this sport generated. We create the Rexona Pulse index room, wher…
We discover that among all week days, Wednesday is special , because it starts the good part of the week. That is why we decided to make it the low cost special offer's day to our clients, in order to let them enjoy the rest they deserve or the comfortability and calm they are looking for.